Clearwater (web)
2024 China Seafood Summit
Clearwater Seafoods was founded in 1976 as a small, local lobster retailer in Nova Scotia. Over 40 years later, Clearwater has grown to become one of North America’s largest vertically-integrated seafood companies and is recognized globally for its superior quality, food safety, diversity of species and reliable worldwide delivery of premium seafood.
2024 is the 30th year of Clearwater in the Chinese market. In 1994, Clearwater established its first Chinese representative office in Guangzhou, marking Clearwater's official entry into the Chinese market and the beginning of its brand expansion and product promotion in China. By setting up a representative office in China, Clearwater can get closer to the Chinese market and gain a deeper understanding of the needs and preferences of Chinese consumers, so as to adjust its brand and product strategies in a targeted manner to expand the influence of its brands and products in the Chinese market.
After 30 years of long market cultivation and unremitting development, Clearwater has always adhered to the concept of quality first, and continuously invested resources and energy to improve its product line and channel expansion.
In the catering field, Clearwater has reached cooperation with many well-known catering brands, and its high-quality products have become an indispensable part of the catering kitchen. From high-end restaurants to street food stalls, Clearwater products can be seen, providing reliable support and guarantee for the catering industry.
In the field of retail e-commerce, Clearwater actively embraces the development trend of the Internet era and builds a complete e-commerce sales platform. Consumers can easily purchase Clearwater products with just a click of the mouse. The expansion of e-commerce channels has greatly improved the sales scope and convenience of products, allowing more consumers to conveniently enjoy Clearwater's products and services.
In terms of factory channels, Clearwater also goes deep into the factory to provide professional solutions and high-quality supporting products for the factory's production process, helping the factory to improve production efficiency and product quality.
As time goes by and the results of market cultivation gradually emerge, brand awareness is like a spark, gradually forming a prairie fire, and establishing a good brand image and reputation in the minds of consumers. Today, Clearwater has become one of the most recognized and trusted brands in the Chinese market. Its products are all over the country. Whether in bustling urban centers or in developing cities, consumers can hear the praise of Clearwater products.
Clearwater continues to promote pre-packaged seafood products and raw materials, mainly shellfish products, in the Asia-Pacific region. At this conference, we will exhibit all core products, present cooking demonstrations, and provide on-site tasting.
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